Inflation will not cease Belgians from shopping for flowers, florists say

The sale of flowers for Valentine’s Day shouldn’t undergo an excessive amount of from rising vitality costs and inflation, the Royal Union of Florists of Belgium, URFB, instructed Belga Information Company.

Though it’s nonetheless too early to ascertain a development, URFB Director Koen Van Malderen expects good gross sales. Belgians are much less frugal relating to giving a bouquet to a beloved one, he says. Furthermore, the truth that Valentine’s Day falls in the midst of the week historically generates barely extra gross sales.

Then again, the rise in vitality costs following Russia’s invasion of Ukraine has had an affect on flower manufacturing in Belgium. Particularly, a number of greenhouses have been at a standstill in latest months. “However the drop in home manufacturing has been properly compensated by imports from different international locations, principally from southern Europe,” says Van Malderen.

There’ll due to this fact be no scarcity of flowers in outlets, says the URFB director. That, he provides, ought to have a useful impact on costs.

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